Encore® Azalea Debuts Four New Varieties for Spring 2014

The four new varieties include Autumn Sunburst™, Autumn Lily™, Autumn Ivory™ and Autumn Jewel™.

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Loxley, AL – January 17, 2014 – Encore® Azalea, the world’s best-selling reblooming azalea – with blooms in spring, summer, and fall – has  announced the debut of four new varieties in its collection for spring 2014. With the addition of Autumn Sunburst™, Autumn Lily™, Autumn Ivory™ and Autumn Jewel™, the collection now features 29 varieties offering improved characteristics such as increased cold-hardiness, sun tolerance and lacebug resistance in addition to three seasons of beautiful blooms.

A bright highlight in the garden, Autumn Sunburst grows compactly and blooms profusely in spring, summer, and fall. Its visually unique blooms, measuring two-and-a-half inches, are bi-color – coral  pink with white ruffled edges – and stand out against the compact dark green foliage.  Hardy to USDA Zone 6A, this variety grows 4 feet tall by 3.5 feet wide.

Autumn Ivory is a compact grower that bursts with huge quantities of two-inch bright white flowers spring, summer, and fall. Its dwarf size of almost 3 feet tall and 3 feet wide makes Autumn Ivory one of the best Encore Azaleas for containers and foundation plantings.

Robust and upright with deep green foliage, Autumn Lily produces three-inch white blooms with occasional single purple stripes. Its strong growth and profuse blooms make Autumn Lily perfect for mass and foundation plantings. One of the most cold-hardy Encore Azaleas, this variety grows to 5 feet wide by 5 feet tall.

Autumn Jewel provides landscape color year-round with its two-inch pink blooms in spring, summer, and fall, and its attractive purple winter foliage. Growing to 4 feet tall by 4 feet wide, Autumn Jewel is one of the most cold-hardy Encore Azaleas, hardy to USDA Zone 6A.

The unique multi-season blooming Encore Azaleas are available in garden centers across the Southeast, Mid-Atlantic, and Northwest, with the four new varieties hitting retail shelves in spring 2014. For a complete list of retailers or more information on Encore Azaleas, visit www.EncoreAzalea.com.

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ABOUT PLANT DEVELOPMENT SERVICES

Plant Development Services Inc. works with the world’s top growers and breeders to bring to market plants that impact landscapes with recognizable, marketable improvements. Plant Development Services introduced the number one multi-season blooming azalea, Encore® Azalea, the Southern Living® Plant Collection, featuring innovative new plants selected for superior performance in Southern gardens, and most recently the Sunset Western Garden Collection, specifically designed for the Western gardener. For more information, visit www.plantdevelopment.com.

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